Selling horses when consumers prefer sports cars: The fundamental product problem of legacy news providers in the digital world

Selling horses when consumers prefer sports cars: The fundamental product problem of legacy news providers in the digital world Presentation of Robert G. Picard to the “On digital distribution’s failure to solve newspapers’ existential crisis: Symptoms, causes, consequences and remedies” panel at

FINALLY; the World Media Economics and Management Conference (WMEMC) is coming to Africa

The conference seeks to interrogate the business, management and leadership strategies, tactics and policies of the current media industry in Africa and globally to gauge their relevance and effectiveness in an age where international digital media conglomerates are increasingly displacing traditional media

WMEMC 2018 Conference delegates

WMEMC Media Management in the Age of Tech Giants: Collaboration or Co-opetition? History has shown that the advent of advertising in the media landscape had a significant impact on content, audiences, management, revenue streams, culture and consumption. The advertising boom saw the